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Personality strength

Vision

Holding and communicating a clear picture of a future state — what drives strategy and product thinking.

Key strength in 9 roles across 1 categories

High Openness + High Extraversion
Definition

What this strength means

What it is

The ability to construct a compelling, coherent picture of a future state — and to communicate it clearly enough that others can align behind it. Vision requires both imagination (generating the future state) and narrative (making it legible to others).

Career impact

Vision is what justifies strategic risk. Product managers, founders, architects, and creative directors need to see clearly what doesn't exist yet and persuade others to build toward it. Without vision, organisations default to incrementalism — improving existing things rather than creating new ones.

Where it matters

Roles that reward vision

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Other common strengths

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